Vietnam International Fashion Week 2014 <br/><br/><br/>

For Immediate Release – 6th July, 2014

Vietnam is poised to host the largest fashion week of its kind this December. Vietnam International Fashion Week, hosted in Ho Chi Minh City will present leading Vietnamese fashion talent alongside the very best of Asian and International designers. Co-organized by FIDé Fashion Weeks and media entrepreneur Lê Th? Qu?nh Trang of Multimedia JSC, the event will be supported by the Asian Couture Federation and Atelier Chardon Savard, Paris.

Vietnam International Fashion Week co-organized by FIDé Fashion Weeks and Multimedia JSC

Focus on exciting and progressive designers from Vietnam and across the world.

Recognized as playing a pivotal role in developing Vietnam’s fashion industry Lê Th? Qu?nh Trang will be taking Vietnam’s fashion landscape to new heights. Having made a significant contribution to the fashion landscape in Vietnam as Executive Producer of Project Runway Vietnam and Vietnam’s Next Top Model, both of which received regional and international acclaim, Lê Th? Qu?nh Trang will be bringing her considerable expertise to a new fashion initiative this December – Vietnam International Fashion Week.

As part of this exciting development Lê Th? Qu?nh Trang of Multimedia JSC will be partnering with world renowned FIDé Fashion Weeks, headed by their founding Chairman, Dr. Frank Cintamani, which has established a number of firsts in Singapore with the creation of Men’s Fashion Week and Couture Week – being Asia’s first men’s fashion week outside of Paris and Milan, and the only Couture Week outside of Paris. As co-organizers, FIDé Fashion Weeks will bring the same level of professionalism, expertise and content that has been the hallmark of their highly successful initiatives across Asia.

This December, Vietnam International Fashion Week organized by FIDé Fashion Weeks and Multimedia JSC, will showcase the most extensive fashion line up to have been presented in Vietnam. Over the course of the week, leading Vietnamese fashion talent will present alongside the very best in Asian and international fashion talent. With a focus on edgy, exciting and progressive designers, this will be a unique line up of some of the most exciting and innovative designers from Vietnam and across the world.

A key element will be the collaboration with the Asian Couture Federation. Founded by its current President Dr. Frank Cintamani and under the patronage of its Honorary President Mr. Kenzo Takada, it represents the very best Asian Couture designers.

Lê Th? Qu?nh Trang, Founder of Multimedia JSC, said, “Over the past few years I have been impressed with the creativity and talent that exists here in Vietnam through the various initiatives that I have undertaken; particularly, Project Runway Vietnam and Vietnam’s Next Top Model. However, I also believe that Vietnam has the capacity to contribute significantly to the world of fashion, given the tremendous design talent we have here.

I am delighted that the Vietnam International Fashion Week will be co-organized by world renowned FIDé Fashion Weeks and Multimedia JSC. Over the last few years, FIDé Fashion Weeks has always sought to be innovative and forward thinking, having been the first to bring a Men’s Fashion Week and Couture Week to Asia. In doing so, their previous events have helped to bring Asian design talent to a wider international audience. I am sure that their expertise and ability to attract leading international fashion designers will enable the Vietnam International Fashion Week to be a great success.”

Chairman of FIDé Fide Fashion Weeks, Dr. Frank Cintamani, added “The Vietnam International Fashion Week is a tremendous opportunity to present the very best Vietnamese designers alongside the most esteemed Asian and international designers. This unique event will help to promote the fast growing changes and developments taking place here, and to also expose an international audience to exceptional Vietnamese fashion designers. In particular, it will set itself apart in focusing on creating a platform for the world’s most exciting, innovative and progressive designers.

We see this as an opportunity to promote leading Vietnamese fashion designers to a broader audience both regionally and globally. Vietnam has emerged as one of the most exciting and dynamic countries in Asia and we are delighted to have this opportunity to develop and promote its fashion industry and talent further. The combination of the very best Vietnamese talent alongside that from Asia and internationally will be a key milestone in Vietnam’s position on the world stage for fashion.”

Partnership with the Asian Couture Federation (ACF)

Vietnam International Fashion Week has received the support and endorsement of the Asian Couture Federation. In view of its remit to promote and nurture exceptional Asian creativity, and in recognition of the talent that exists in Vietnam, Dr. Frank Cintamani, President of the Asian Couture Federation and his Executive Board are delighted to announce the inclusion of its latest member Nguy?n Công Trí as a Couturier Extraordinaire on the 6th July 2014. This follows the recent appointment of Lê Th? Qu?nh Trang as a Governor of the Asian Couture Federation on the 2nd April 2014. In doing so, it underscores Vietnam’s position as one of the most exciting countries to emerge on the fashion landscape.

Commenting on the support of the Asian Couture Federation, its Vice-President, M